PIER Startup Bootcamp III: Business Modeling
Wann: Fr, 22.09.2023, 09:00 Uhr bis 17:00 Uhr
Wo: DESY, Notkestraße 85, 22607 Hamburg, CFEL, SR V
PIER is pleased to announce its next PIER Start-Up Workshop “Business Modeling” for early-stage researchers (PhD students and Postdocs), taking place as an in-person event on Bahrenfeld campus on 29 September 2023.
In this workshop, graduate students and scientists receive an overview of “state-of-the-art“ tools and methods used by entrepreneurs and companies worldwide. The participants learn how they can develop and design business models based on their own ideas or research results using the Business Model Canvas (BMC), the Value Proposition Canvas (VPC) and the Systems Thinking approach. The BMC is composed of nine key building blocks one can find in a business plan and allows the participants to quickly (re-)design their business models. The VPC offers a more detailed look at the two most important building blocks within the BMC – the value proposition and the customer segments – to ensure that the participants’ ideas provide actual solutions for customer problems they have identified. Systems Thinking then helps the participants to break down the individual processes needed in order to get their business to the market by means of a collaborative visualization technique.
The workshop offers a mix of theoretical input as well as creative and practical group exercises, which encourage the participants to think and act like entrepreneurs when developing their value propositions, business models and organizations. By mixing theory and practice, a pleasant learning and working environment is created in which the participants can not only analyze their own research results/projects and ideas but also explore the possibility of becoming future (corporate) entrepreneurs.
The workshop will be facilitated by Andreas Voss (Concis Group! & Friends).